Home » Amos Ndung’u: Why it’s Better to Start a Business in Uganda than in Kenya

Amos Ndung’u: Why it’s Better to Start a Business in Uganda than in Kenya

by Paul Nyongesa
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In the dynamic landscape of East African entrepreneurship, the experiences of Amos Njuguna Ndung’u, a Kenyan businessman, shed light on the divergent paths that entrepreneurs navigate in Uganda and Kenya.

Ndung’u’s journey, marked by his successful construction company in Uganda, paints a vivid picture of the contrasting business environments in the two neighboring nations.

Ndung’u’s decision to establish his business in Uganda was motivated by several factors, with one of the most significant being the favorable business climate.

According to him, Uganda stands out due to its flexible tax policies and lack of stringent measures that often impede the expansion of businesses, particularly startups.

In contrast, he emphasizes that Kenya grapples with challenges related to strict government policies, creating hurdles for entrepreneurs, especially in their initial stages.

One of the key advantages Uganda offers is a wealth of untapped opportunities. Ndung’u highlights sectors such as real estate, manufacturing, farming, and telecommunications, all of which present fertile ground for investment.


The presence of unexplored markets, coupled with available land, serves as a magnet for entrepreneurs seeking to establish businesses in these sectors. This abundance of opportunities underscores Uganda’s potential as an entrepreneurial hub.

Despite these advantages, Uganda does pose its own set of challenges, most notably an inexperienced workforce.

Ndung’u addresses this obstacle through in-house training, ensuring that his employees acquire the necessary skills to excel in their roles.

This proactive approach reflects the resilience and adaptability of entrepreneurs in the face of challenges, essential traits for success in any business environment.

In Kenya, the story takes a different turn. Entrepreneurs face hurdles ranging from complex tax regulations to government policies that can be inhibitive for startups.

Ndung’u’s call for a more supportive tax environment echoes the sentiments of many in the Kenyan entrepreneurial community.

A nurturing atmosphere during the nascent stages of a business can foster creativity, innovation, and long-term sustainability.


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